Independent designer & developer · Romford, Essex, UK

Gokul RajArimbra.Shopify, WordPress & AI developer in London & Essex

I build Shopify stores for businesses in London, Essex and beyond — and I run the commercial side that makes them pay.

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GadcetCommerce · Shopify 4.4 · Trustpilot

6 live sites · hover to hold, click a card to open its case study

Head of E-commerce · GADCETMove over the nameScroll

The practice

Independent thinking.
Connected expertise.

01
Design
Thoughtful, from the first screen.
02
Build
Useful tools and experiences.
03
Refine
Care beyond the launch.

My experience

01 / Selected work

Useful by nature.
Considered by design.

From intelligent workflows to the storefront.
A selection of things I build, refine and explore.

View all projects

Websites & commerce

Built for the people on the other side of the screen.

Gadcet

Leading the Shopify storefront, customer experience and digital marketing for a growing UK technology retailer.

Shopify

SKV Motors

A structured catalogue with filters, detailed pages and considered navigation.

React

JOSKN London

An editorial approach to product presentation, hierarchy and navigation.

Shopify

Bistel Industries

A B2B steel catalogue where the basket collects an enquiry rather than a checkout.

React

Wepairs

A repair platform born from Gadcet's repair counters: search by device or fault, browse independent repairers across East London and Essex, and enquire directly.

Next.js

Zensign Global

A multilingual IT, web and AI consultancy website built around fixed prices, named delivery leads and a scoped brief instead of a sales call.

Next.js

AI agents & tools

Interactive studies in useful, reviewable automation.

AI agents & tools

Make room for
better work.

Practical experiments in AI-assisted research, catalogue checks and content review. Built around a simple idea: useful automation keeps people in control.

Explore the AI practiceInteractive studies · Sample data

Catalogue review agent

A second pair of eyes for your catalogue.

Product data → checks → human review

Research brief agent

From scattered information to a clear brief.

Question → sources → useful summary

Content review agent

A more thoughtful publishing workflow.

Draft → review → approval

Public ratings · verified at the source

The sites I build are rated by the people who use them.

Not quotes about me. These are the live scores customers have left on storefronts and platforms I built or lead. Every number links to the platform that holds it, so you can check it yourself.

GadcetStorefront, CRO and paid media led in-house
4.4/5
4,144 reviewson Trustpilot
Verify on Trustpilot
SKV MotorsPlatform built and maintained end to end
4.9/5
236+ reviewson Google
Verify on Google

Figures read from the platform on 13 September 2026. They rate each business, not this portfolio.

The toolkit

The tools I work in.
Chosen for the job.

AI is where most of my work starts now. Around it sit the platforms, frameworks and services that carry it through to the storefront, the code and the campaigns.

AI & automationPrimary

The centre of the practice — assisted work, always kept under review

Claude
ChatGPT
Gemini
DeepSeek
Perplexity
GitHub Copilot
Microsoft Copilot
Cursor
n8n

Commerce platforms

Where the storefront lives

Shopify
WooCommerce
WordPress

Build & deploy

The stack behind the interface

React
Next.js
TypeScript
Node.js
Tailwind CSS
Vercel

Growth & measurement

What brings people back

Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Semrush
Hotjar

Design & data

Deciding with evidence

Figma
Python
Pandas
HubSpot

02 / Connected expertise

One connected view.
Every moving part.

I understand what happens after a site launches.
Because I work on that part, too.

Explore my expertise

AI agents & automation

PythonNext.jsTypeScript

Less repetitive work. More room for the work that matters.

E-commerce that performs

ShopifyReactTypeScript

Shopify and WooCommerce, from first impression to repeat purchase.

Websites & applications

Next.jsTypeScriptReact

Considered design, clear interfaces, and carefully built foundations.

Growth, with a purpose

Google AdsMeta

Connect the storefront to the search, campaigns and emails that bring people back.

Gokul Raj Arimbra, Shopify, WordPress and AI developer based in Romford, Essex

Gokul Raj ArimbraLondon & Essex, UK ↗

03 / The person behind the pixels

A designer’s eye.
An operator’s
understanding.

I’m Gokul, an e-commerce and web development specialist. Since November 2021, I’ve led e-commerce, web development and digital marketing at GADCET — from the storefront to the ad spend that brings people to it.

Outside that, I work with businesses worldwide on Shopify, WordPress and custom applications. For me, the best work makes a business easier to run and a website better to use.

More about me Experience & expertise

A good process makes space for good ideas.

Understand.Make.Refine.

A clear brief. Close collaboration. Care in the details.

How I work

A little room to play

Break the pattern.
Stay for a round.

Thirty blocks. Three lives. One small break from scrolling. Play Signal right here.

Mouse & touchArrow keys

Thinking out loud.
Building in practice.

Explore all notes

Field notes3 min read

Gokul RajArimbra.Shopify, WordPress & AI developer in London & Essex

Independent thinking.Connected expertise.

Design

Build

Refine